Maximize your
Snapchat Ad performance with RedTrack

Unlock the full potential of your Snapchat ad campaigns with RedTrack's advanced tracking and analytics solution. Get accurate conversion data, optimize your ROI, and scale your advertising efforts effortlessly.

snapchat ad tracking
Efforts

Key features and benefits

Advanced attribution reporting

RedTrack's advanced attribution system solves a common problem faced by many advertisers: inaccurate attribution of conversions. Often, conversions are mistakenly attributed to organic or direct sources, leading to skewed data. With RedTrack's attribution reporting, you can access precise multichannel & multicampaign reports from one place.

Conversion upload to Snapchat (CAPI)

Send both online and offline conversion data back to Snapchat via RedTrack pre-built Conversion API integration, ensuring that all conversions are properly attributed to the correct ads. By providing Snapchat's algorithm with more accurate and complete data, advertisers can significantly improve its performance. This, in turn, leads to better-optimized campaigns based on a holistic view of conversion data, rather than a partial or inaccurate picture. No need to hire developers: just integrate via RedTrack!

Server-to-server ad tracking (S2S)

Accurate data collection continues uninterrupted in a post-cookie world. By maintaining data accuracy while complying with evolving privacy regulations, RedTrack offers a future-proof S2S solution for tracking and attribution. This gives advertisers peace of mind, knowing their data collection methods will remain viable and effective in the face of significant industry changes.

Real-time monitoring

RedTrack's centralized dashboard brings the power of real-time performance tracking across all channels to advertisers' fingertips. This feature transforms the way marketers monitor and respond to campaign performance. Instead of waiting for delayed reports, advertisers can watch their campaigns unfold in real-time, allowing them to quickly identify and respond to emerging trends or issues.

Automatic cost updates

RedTrack's Snapchat cost update automation feature offers real-time cost synchronization up to ad level to empower advertisers to make data-driven decisions faster.

Major use cases of integration:

  • google ads tracking

    High quality pre-built conversion API integration

  • google ads tracking

    100% conversion & revenue matching down to the ad or placement level

  • google ads tracking

    Multichannel tracking & management from one platform

  • google ads tracking

    Auto-costs & revenue updates

  • google ads tracking

    Scale winning campaigns with smart-rules

  • google ads tracking

    Conversion funnel auto-optimization solutions

  • google ads tracking

    Advanced multi-touch attribution models

  • google ads tracking

    Complex conversion funnels set-up & tracking

  • google ads tracking

    Customer journeys analysis across multiple touchpoints

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Frequently Asked Questions

  • What is RedTrack's Snapchat integration?

    RedTrack's Snapchat integration allows you to connect your Snapchat advertising account with RedTrack for seamless tracking and cost data import.

  • What are the key steps to integrate Snapchat with RedTrack?

    The main steps include:

    • Adding Snapchat as a traffic channel in RedTrack

    • Connecting your Snapchat account to RedTrack for cost data

    • Setting up conversion tracking

    • Configuring Snapchat CAPI (Conversions API)

    • Creating an offer and campaign in RedTrack

    • Setting up tracking in Snapchat ads

  • Do I need a custom tracking domain for Snapchat integration?

    Yes, you need to have a custom tracking domain added to your RedTrack account before proceeding with the Snapchat integration.

  • Can I send conversions from other traffic sources to Snapchat?

    Yes, if you configure Snapchat CAPI in the offer/website template, RedTrack will send all conversions received on that offer/website from different traffic channels to Snapchat, not just Snapchat-sourced traffic

  • What tracking method should I use for Snapchat ads?

    It's recommended to use the no-redirect tracking method for Snapchat ads, as using a redirect may result in your ad being banned.