Customer journey reports
Start with a broad overview of conversion paths to gain detailed insights into the specific touchpoints that lead to conversions.
Unify your media buying efforts
Any conversion event
RedTrack lets you easily change your cornerstone conversion for the conversion path report on the fly. Switch from “Purchase” to “Add to Cart” to gain insights into traffic flow and touchpoints. This flexibility helps you understand how different interactions contribute to conversions.
Holistic customer understanding
Customer journey reports show how customers interact with your brand through clicks and conversions. This helps you understand their journey and identify the best channels for driving results, allowing you to improve your marketing strategies and enhance the customer experience.
Mapping touchpoints
Customer journey reports help you map and visualize the entire customer journey, from the first moment of awareness to the final conversion. Understanding the sequence of touchpoints is key to optimizing each stage of the customer’s experience.
