Maximize your
Bing Ads performance with RedTrack
Unlock the full potential of your Bing ad campaigns with RedTrack's advanced tracking and analytics solution. Get accurate conversion data, optimize your ROI, and scale your advertising efforts effortlessly.
Key features and benefits
RedTrack's advanced attribution system solves a common problem faced by many advertisers: inaccurate attribution of conversions. Often, conversions are mistakenly attributed to organic or direct sources, leading to skewed data. With RedTrack's attribution reporting, you can access precise multichannel & multicampaign reports from one place.
Send both online and offline conversion data back to Bing via RedTrack pre-built Conversion API integration, ensuring that all conversions are properly attributed to the correct ads. By providing Bing's algorithm with more accurate and complete data, advertisers can significantly improve its performance. This, in turn, leads to better-optimized campaigns based on a holistic view of conversion data, rather than a partial or inaccurate picture. No need to hire developers: just integrate via RedTrack!
Accurate data collection continues uninterrupted in a post-cookie world. By maintaining data accuracy while complying with evolving privacy regulations, RedTrack offers a future-proof S2S solution for tracking and attribution. This gives advertisers peace of mind, knowing their data collection methods will remain viable and effective in the face of significant industry changes.
RedTrack's centralized dashboard brings the power of real-time performance tracking across all channels to advertisers' fingertips. This feature transforms the way marketers monitor and respond to campaign performance. Instead of waiting for delayed reports, advertisers can watch their campaigns unfold in real-time, allowing them to quickly identify and respond to emerging trends or issues.
RedTrack's Bing automation features offer a comprehensive suite of tools designed to streamline and optimize Bing advertising campaigns. With advanced automation rules, advertisers can set up conditional actions to pause, restart, or adjust budgets for campaigns, ad sets, and ads based on performance metrics. Real-time cost synchronization, intelligent traffic distribution, and performance alerts further empower advertisers to make data-driven decisions faster.
Major use cases of integration:
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High quality pre-built conversion API integration
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100% conversion & revenue matching down to the ad or placement level
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Multichannel tracking & management from one platform
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Auto-costs & revenue updates
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Scale winning campaigns with smart-rules
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Conversion funnel auto-optimization solutions
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Advanced multi-touch attribution models
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Complex conversion funnels set-up & tracking
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Customer journeys analysis across multiple touchpoints
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Frequently Asked Questions
- What is RedTrack's integration with Bing Ads?
RedTrack offers an API integration with Bing Ads that allows users to pause campaigns and creatives, create automated rules, auto-update cost data, and receive conversion data automatically in their Bing Ads account.
- What do I need before starting the integration?
Before proceeding with the integration, ensure you have:
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A custom tracking domain
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An Offer source and Offer (for affiliates) or Brand and Website (for advertisers)
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Your Bing Ads Account ID
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- How do I set up the integration in RedTrack?
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1. Add Bing as a traffic channel in RedTrack
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2. Connect your Bing Ads account through the API integration
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3. Add your Bing Ads Account ID to the RedTrack template
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4. Set up and map customized conversion events
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5. Create a campaign in RedTrack
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6. Launch the campaign in your Bing Ads account
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7. Set up automation rules and cost updates
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- What tracking methods does RedTrack support for Bing Ads?
RedTrack supports both universal tracking scripts and no-redirect scripts for Bing Ads integration.
How do I set up tracking in my Bing Ads account?
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1. Create a new ad in your Bing Ads campaign
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2. Set your landing page URL in the "Final URL" field
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3. Add the tracking parameters to the "Tracking template" field in the "Advanced URL options" section
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4. Ensure you add "{lpurl}?" before the tracking parameters
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- Can I send different conversion types to Bing Ads?
Yes, you can set up customized conversion events in RedTrack and map them to specific conversion types, names, and categories in your Bing Ads account.
- How are conversions sent to Bing Ads?
Conversion data is sent automatically to Bing Ads once the integration is set up. There's no need to configure anything in the postback section on the RedTrack side.
- Can I automate my Bing Ads campaigns using RedTrack?
Yes, RedTrack allows you to set up automated rules and auto-update cost features for your Bing Ads campaigns.
