Media buying ad tracking
attribution, automation
Top media buying teams around the world use RedTrack for real-time tracking of their ad campaigns, 100% accurate conversion & revenue attribution, costs updates, and automatic optimization.
Unify your media buying efforts
Pre-built Conversion API integrations
RedTrack provides conversion API for Facebook, Google, TikTok and other ad networks. So you do not need to look for other solutions or build one in-hourse. RedTrack listens to and works closely with hundreds of large media buyers to provide constant Conversion API updates to improve its efficiency.
100% accurate attribution
We can match almost 100% of conversions to their origin ad based on your attribution model. Forget about late and missing conversions, always know which ads to scale and which to kill.
Enhanced data quality (“rich payload”)
RedTrack has developed several “know hows” in collecting data and processing Conversion API calls. From being able to send ALL conversions to one or several event managers at the same time to allowing you to get ”Good” match rate even without data like e-mail or phone, RedTrack helps you get maximum value from the data you send back to your ad networks.
5-minut cost updates
With RedTrack, every minute and every dollar counts. You can choose 30, 15, or 5-minute update frequency for your automation, and enjoy instantaneous updates of your performance.
Automations
We mix server-side tracking with 1st party data to provide accuracy without compromising privacy. Smart, AI-based attribution is perfect for multi-browser, multi-channel funnels.)
Single dashboard
Measure all your campaigns with one ad tracking tool. Accurate data for Meta (FB), Google, TikTok & other ad networks even after iOS 14. Understand what delivers ROI, stop budget-wasting combinations, and scale winning ads
Ads manager
If you manage hundreds of ads spanning across multiple ad accounts - you know you need it. Pausing or resuming an adset or ad right here right now in RedTrack’s Ads Manager VS logging into the account and searching for it saves several minutes. How many ads do you pause a day? Don’t leave RedTrack’s UI to do it.
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