Facebook (Meta) Ads
RedTrack private app allows to track all the events you need to and sync the data between Facebook and Shopify.
Conversion Path report by RedTrack shows how each channel contributes to the final conversion goal.
Conversion Path report opens you a chance to see the whole journey user takes before conversion.
This type of reporting is especially important if your cycle takes a bit longer and user might have multiple touchpoints before decides to buy your product or service.
See every touchpoint before the conversion
Analyze customer journey
Measure the impact of every channel
Maximize your revenue through accurate performance tracking of every placement.
Discover winning advertising combinations and scale what works.
Demystify where and how leads turn into subscriptions.
Amplify your clients’ results in a single workspace.
Сonversion Rate Optimization
Access accurate conversion data across all channels and optimize your campaigns for better results.
Budget Allocation
Increase investment or cut budgets based on actual performance data from all channels.
Scaling ROAS
Get a better ROAS by knowing each marketing channel or ad's exact value at the party.
Ad (Creative) Level Granularity
Identify which particular ad gets revenue to your business and which one just drains the budget. Do more of the winning ad combinations.
Сhannel Performance Insights
Don’t get fooled by detached reports on each platform. Get actual performance from every channel in one dashboard and see how your marketing works together.
Maximize signals
Send conversion data back to advertising channels to improve optimization and performance.
RedTrack allows performing accurate first-party data collection even after changes caused by the iOS 14 update.
API integrations with all major channels
Independent ad data collection based on 1st party data
Universal tracking script to capture data from all channels
Secure servers across the globe
It’s important to analyze your performance not by reporting each channel separately but see how all channels work together in a single dashboard. RedTrack gives you the ability to see all performance under one roof and understand how to create winning combinations with your marketing channels and ads.
API integrations with all major channels to gather independent data from every touchpoint
Multichannel reporting to find the best-performing channels and advertising combinations
Conversion Path report that shows you the user journey before the conversion
In order to drive revenue to your company, you gotta know which channel, ad group, or ad really brings the money. Attribution is an essential step to make it possible. Always connect the right channels to incoming revenue.
Raw marketing data from all channels delivered with API integrations
Smart attribution that helps catch conversions even if users switch the browser
Acquisition Report that helps you connect sales to the right campaigns/ad groups or ads (Facebook Ads Manager logic)
Conversion Path report that helps identify the whole journey of the user before the conversion
When accurate data has been collected, entrust the tedious part to RedTrack’s automation toolset. RedTrack will stop ad waste for you, scale winners and take pressure off your shoulders.
Automatic update of cost data & performance alerts
Auto-pause of campaigns based on conversions
Automatic traffic distribution to best-performing combinations
Variance reports to compare results across channels and make data-informed decisions on budget allocation