conversion path

Measure the true impact of every marketing channel

Conversion Path report by RedTrack shows how each channel contributes to the final conversion goal.

14 day free trial

No credit card required

Cancel any time

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Discover the why, when, and how of your funnel

Conversion Path report opens you a chance to see the whole journey user takes before conversion.
This type of reporting is especially important if your cycle takes a bit longer and user might have multiple touchpoints before decides to buy your product or service.

  • See every touchpoint before the conversion

  • Analyze customer journey

  • Measure the impact of every channel

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See how RedTrack works for you

14 day free trial

No credit card required

Cancel any time

Here’s what you can do better with RedTrack’s funnel tracking

  • Multichannel marketing

    Сonversion Rate Optimization

    Access accurate conversion data across all channels and optimize your campaigns for better results.

  • Facebook ad tracking

    Budget Allocation

    Increase investment or cut budgets based on actual performance data from all channels.

  • Affiliate marketing platform

    Scaling ROAS

    Get a better ROAS by knowing each marketing channel or ad's exact value at the party.

  • Automation & optimization

    Ad (Creative) Level Granularity

    Identify which particular ad gets revenue to your business and which one just drains the budget. Do more of the winning ad combinations.

  • Automation & optimization

    Сhannel Performance Insights

    Don’t get fooled by detached reports on each platform. Get actual performance from every channel in one dashboard and see how your marketing works together.

  • Automation & optimization

    Maximize signals

    Send conversion data back to advertising channels to improve optimization and performance.

One-click integration with 200+ networks and tools

RedTrack offers seamless integrations with multiple ad channels and networks, as well as e-commerce platforms and other tools you might want to use. Integrate, sync and manage everything in a single platform.

See entire conversion path and scale winning combinations

Explore conversion tracking and reporting features you get with your RedTrack subscription.

  • Cost transparency

    Tie cost data from any source to make sure you always get accurate insights on your ad budget allocation in real-time.

  • Data breakdowns

    Slice and dice your data by channel, campaign, ad group, and multiple other dimensions to get critical data insights.

  • No spreadsheets

    Replace bulky spreadsheets with RedTrack dashboard that updates real-time.

  • Performance alerts

    Set rules for your campaign performance and get email/webhook notifications on critical issues and optimization opportunities.

  • Team workspace

    Build your own data reports and share the access rules with your team members for a synchronized view of all your campaigns.

  • 100+ integrations

    Connect directly with 100+ ad channels and ensure their accurate attribution.

Track, analyze, scale, and increase returns with RedTrack

RedTrack allows performing accurate first-party data collection even after changes caused by the iOS 14 update.

Features that make it possible:
  • API integrations with all major channels

  • Independent ad data collection based on 1st party data

  • Universal tracking script to capture data from all channels

  • Secure servers across the globe

It’s important to analyze your performance not by reporting each channel separately but see how all channels work together in a single dashboard. RedTrack gives you the ability to see all performance under one roof and understand how to create winning combinations with your marketing channels and ads.

Features that make it possible:
  • API integrations with all major channels to gather independent data from every touchpoint

  • Multichannel reporting to find the best-performing channels and advertising combinations

  • Conversion Path report that shows you the user journey before the conversion

In order to drive revenue to your company, you gotta know which channel, ad group, or ad really brings the money. Attribution is an essential step to make it possible. Always connect the right channels to incoming revenue.

Features that make it possible:
  • Raw marketing data from all channels delivered with API integrations

  • Smart attribution that helps catch conversions even if users switch the browser

  • Acquisition Report that helps you connect sales to the right campaigns/ad groups or ads (Facebook Ads Manager logic)

  • Conversion Path report that helps identify the whole journey of the user before the conversion

When accurate data has been collected, entrust the tedious part to RedTrack’s automation toolset. RedTrack will stop ad waste for you, scale winners and take pressure off your shoulders.

Features that make it possible:
  • Automatic update of cost data & performance alerts

  • Auto-pause of campaigns based on conversions

  • Automatic traffic distribution to best-performing combinations

  • Variance reports to compare results across channels and make data-informed decisions on budget allocation

RedTrack allows performing accurate first-party data collection even after changes caused by the iOS 14 update.

Features that make it possible:
  • API integrations with all major channels

  • Independent ad data collection based on 1st party data

  • Universal tracking script to capture data from all channels

  • Secure servers across the globe

It’s important to analyze your performance not by reporting each channel separately but see how all channels work together in a single dashboard. RedTrack gives you the ability to see all performance under one roof and understand how to create winning combinations with your marketing channels and ads.

Features that make it possible:
  • API integrations with all major channels to gather independent data from every touchpoint

  • Multichannel reporting to find the best-performing channels and advertising combinations

  • Conversion Path report that shows you the user journey before the conversion

In order to drive revenue to your company, you gotta know which channel, ad group, or ad really brings the money. Attribution is an essential step to make it possible. Always connect the right channels to incoming revenue.

Features that make it possible:
  • Raw marketing data from all channels delivered with API integrations

  • Smart attribution that helps catch conversions even if users switch the browser

  • Acquisition Report that helps you connect sales to the right campaigns/ad groups or ads (Facebook Ads Manager logic)

  • Conversion Path report that helps identify the whole journey of the user before the conversion

When accurate data has been collected, entrust the tedious part to RedTrack’s automation toolset. RedTrack will stop ad waste for you, scale winners and take pressure off your shoulders.

Features that make it possible:
  • Automatic update of cost data & performance alerts

  • Auto-pause of campaigns based on conversions

  • Automatic traffic distribution to best-performing combinations

  • Variance reports to compare results across channels and make data-informed decisions on budget allocation