Ad platform integrations that close the loop between ad spend and results
RedTrack connects your ad spend data with conversion signals in both directions: platforms send you cost data in real time, you send them the conversions they need to optimize effectively.
Top media buyers worldwide use RedTrack
One integration layer. Two data directions. Zero guesswork
Media buyers face a fundamental disconnect: platforms provide cost data, but your independently tracked conversions never reach them for optimization. RedTrack closes this by maintaining two-way sync across every connected platform. Cost data flows in automatically every 30 minutes (5 minutes with cost sync add-on). Your tracked conversions flow back out via CAPI or postback. Data streams in both directions — so your ROAS calculations and the signals platforms optimize on are always aligned.
Independent conversion tracking:
RedTrack captures clicks and conversions using its own first-party infrastructure — pixel, S2S postbacks, Conversion API — not data pulled from ad platform reports.
Spend data in:
Cost and campaign data syncs automatically from each platform, with updates every 30 minutes (5 minutes with cost sync add-on). Real spend, not yesterday's export.
Conversion signals out:
Tracked conversions are enriched with first-party data and delivered back to each platform via CAPI or S2S postback, formatted to its specific requirements.
RedTrack Automation (Rules Engine):
Set conditions — spend thresholds, ROAS floors, CPA ceilings — and RedTrack applies the corresponding change to your connected ad platforms automatically. Pause campaigns, shift budgets, rotate offers. No manual checking. No overnight losses.
Ads Manager:
Manage campaigns across ad platforms from a single interface, with the same conversion data powering every decision. Centralized control without rebuilding your tracking for each platform.
What reliable ad platform integrations mean for you
Different teams run different setups. The same integration layer supports all of them.
Stop comparing numbers that don't match
When spend data and conversion tracking are disconnected, you're making kill/scale decisions on conflicting numbers — platform reports vs. your tracking. RedTrack syncs spend from every platform and returns attributed conversions with real-time cost updates, so you and the platform agree on the same data. With independent conversion tracking and 30-minute cost updates (5 minutes with cost sync add-on), your EPC and ROAS calculations reflect what's actually happening.
Give algorithms the signals they actually need
Pixel-based signals are fragmented and incomplete. Algorithms optimize on partial information and miss high-value buyers. RedTrack captures conversions independently and sends enriched data (revenue, LTV signals) back via CAPI, so ad platforms can optimize for actual customer value, not pixel approximations. With spend synced automatically and conversions tracked independently, your ROAS is calculated from a single, consistent data set — not stitched together from platform reports.
One integration layer across every client
Instead of rebuilding platform connections and data flows per client, RedTrack standardizes how spend enters your reporting and how conversion signals are returned — giving your team a single cockpit with consistent data across every account you manage. Client-level ROAS is calculated from the same tracked data the platforms receive, so the numbers you report are the numbers you can defend.
Ad platforms RedTrack connects with
Each integration covers cost data sync and conversion signal delivery — via Conversion API, S2S postback, or both — configured to meet that platform’s specific requirements.
Meta
(Facebook & Instagram)
Cost sync + CAPI integration.
Meta Business Partner.
Google Ads
Cost sync + server-side conversion import. Covers Search, Shopping, Performance Max, and Demand Gen campaigns.
TikTok
Cost sync + Events API integration for server-side conversion delivery.
Snapchat
Cost sync + CAPI integration for conversion signal delivery.
Taboola
Cost sync + S2S postback for server-side conversion reporting.
Outbrain
Cost sync + S2S postback for server-side conversion reporting.
NewsBreak
Cost sync + S2S postback for server-side conversion reporting.
Ad platforms & networks
For platforms without CAPI support, RedTrack delivers conversion data via S2S postbacks. Check the full integrations directory or reach out to the team for your specific setup.
Trusted by performance marketers
Easy campaign setup and fast A/B testing
Elevating our marketing strategies with precision tracking
Complete tool with incredible support
Advanced tracking with robust integration
Simple UI, reliable features, and responsive support
Reliable server-side tracking with high-accuracy CAPI integrations
Efficient conversion tracking, technical setup
A robust and reliable platform for precise online conversion tracking
