Category digital marketing, eCommerce Customer Journey Analytics for E-commerce 101 In the rapidly evolving landscape of e-commerce, understanding and optimizing your customer’s journey is vital for success. To navigate this… Published on June 6, 2024 7 min read
Category ad tracking, Events Everything about postback conversion tracking method You’ve probably heard the term “postback conversion tracking” thrown around. It might sound a bit technical, but don’t worry –… Published on May 27, 2024 9 min read
Category affiliate marketing SEO Affiliate Marketing: 8 Ways to Boost Sales and Traffic Even though there’s no shortage of ways to generate traffic, 78.3% of affiliate marketers use SEO to climb up to… Published on May 9, 2024 11 min read
Category ad tracking, pixel tracking Clicks to Insights: Conversion & Event Tracking with Pixels Digital marketing without insights into user behavior is challenging. Each interaction, from clicks to purchases, contains valuable data that, when… Published on April 5, 2024 9 min read
Category ad tracking, pixel tracking What is the difference between Tracking Pixel and S2S Postback URL tracking? What kind of conversion tracking method you should use is one of the most important questions that you need to… Published on March 4, 2024 7 min read
Category All, Industry The definitive guide to Facebook Ads Tracking [2024 updated] Facebook is considered to be the most popular social media platform today. Having 2.4 billion users from all over the… Published on March 3, 2024 20 min read
Category affiliate marketing, facebook ads Affiliate Marketing with Facebook Ads in 2024 In recent years Facebook has become the world’s largest social media site. With more than 1 billion users, it is… Published on February 29, 2024 9 min read
Category ad tracking Conversion API Tracking: Everything you need to know How to improve the media buying experience, and not put user privacy at risk? In the current digital landscape, it… Published on February 26, 2024 8 min read
Category digital marketing How to track TikTok Ads: TikTok Pixel VS Custom Tracking Solution Since TikTok Ads is running the show in 2022, we as marketers have to find the best way to track… Published on February 17, 2024 7 min read
Category affiliate marketing Ultimate Guide: How To Do Media Buying And Affiliate Marketing With Bing In the realm of digital advertising, Bing has steadily carved out its own niche, emerging as a compelling platform for… Published on February 14, 2024 14 min read