5 reasons NOT to choose Revealbot
-
Revealbot is not an ad tracker
Revealbot automates and analyzes ad performance, but it operates differently from RedTrack. Unlike RedTrack, which collects first-party data on your media buying activities, Revealbot relies on information directly copied from your ads managers. With the ongoing depreciation of cookies, relying solely on conversion data from these platforms might not be the most reliable.
RedTrack, on the other hand, is an ad tracking tool with automation features that restore accuracy to your reports. It feeds ad algorithms with precise data to optimize your campaigns, ensuring you always have an alternative and accurate source of data about your ad performance. This setup provides a more robust and reliable solution, don't you think? -
No CAPI integrations
Revealbot doesn't collect independent conversion data, which makes it less effective for modern advertisers who need CAPI integration, especially with the decline of cookies. RedTrack, however, includes proprietary CAPI integration in all of our pricing plans at no extra charge. This integration helps fill the reporting gaps in ad managers and boosts the ROI of your ads, ensuring you get the most accurate and comprehensive data for your campaigns.
-
Higher costs of ownership
Revealbot charges a percentage of your ad budget for its cost synchronization feature, with the most frequent updates happening every 15 minutes. However, you would still need a robust ad tracker to complement this, which Revealbot doesn't provide. These drawbacks lead to higher software maintenance costs.
On the other hand, RedTrack offers a unique solution in the market with cost updates detailed up to the ad level for a flat annual fee. It is also recognized as a leading ad tracking solution with over 200 integrations and includes multiple features beneficial for advertisers, such as a partnership management module. All these benefits are included in our pricing plans without any hidden fees. -
Limited cost updates
Revealbot only updates ad costs every 15 minutes and just at the ad group level. RedTrack, on the other hand, offers these updates for free and even lets you get updates every 10 and 5 minutes at the ad level. This gives you a closer look at your ad performance, helping you cut losses and manage your budget more effectively. Stop wasting money and take control of your ad spend with RedTrack.
-
Less integrations
Revealbot integrates with major traffic sources such as Google, Facebook, TikTok, and Snapchat, but what if your needs extend beyond these? RedTrack offers a much broader range of options with over 200 integrations, including Bing, Shopify, WooCommerce, and many others. Best of all, access to these integrations comes at no extra cost in any of our plans.
