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47Articles
s2s vs tracking pixel

What is the difference between Tracking Pixel and S2S Postback URL tracking?

What kind of conversion tracking method you should use is one of the most important questions that you need to…

Google Privacy Sandbox: Approaching Cookieless Future [Updated 2022]

Privacy matters & cookies’ death We all have been surprised with approaching Google Privacy Sandbox in 2021. However, Google moved…

After IOS 14 update: how to save our ads

Breath in. Breath out. Yes, the long-awaited IOS 14 update begins the influence. Privacy updates by all major companies have…

ad trackers redtrack

Ad Trackers: 5 reasons your business needs it now

The digital marketing industry becomes more and more complicated each month. Today having a strong team of SEO-gurus or affiliate…

mobfolio redtrack customer story

Customer story: Mobfolio Performance Marketing Agency

Every day RedTrack team gets a ton of questions from ad agencies about how we can help them improve performance…

RedTrack: 2019 in Review

Well, it seems that the time to sum up the year has come. Everyone relives all their victories, failures, pleasant…

cookie tracking

Browsers’ policies updates. Should we forget about cookie-based tracking?

Google’s cookie crackdown: are marketers ready to give up ad trackers? – Campaignlive.co.uk The third-party browser tracking cookie is dead….

native advertising

Native advertising mistakes to avoid [+expert opinion]

The native ads industry growth came in 2016 and 2017. Nevertheless, the interest to this ad format has only increased…

Automation revolution: new RedTrack feature-set

Have you ever dreamed about a tool that assumes all time-consuming but important tracking and optimization tasks for you? The…